Digital Marketing Internship, LEGO
About the Role
The LEGO Group is looking for a Platform Marketing & eMerchandising Intern to support its Western Europe eCommerce team. Working across digital marketing and online merchandising, you'll help deliver campaigns, optimise product experiences across major retail platforms and marketplaces, and support the growth of one of the world's most iconic brands. This is a fantastic opportunity for a student looking to build a career in digital marketing, eCommerce or retail media.
What You'll Do
Support the planning and execution of digital marketing campaigns across retailers and marketplaces
Coordinate campaign assets, timelines and stakeholder communications
Monitor campaign performance and prepare reporting
Analyse trends, benchmarks and marketing KPIs
Support product and content updates across retailer websites
Review product pages for accuracy and identify optimisation opportunities
Coordinate creative asset delivery with agencies and internal teams
Prepare presentations, reports and business updates
Support project coordination and operational improvements
Collaborate with international teams across Western Europe
Who This Is For
• Students currently studying Marketing, Business, eCommerce, Digital Media or a related subject
• Candidates with a strong interest in digital marketing and online retail
• Organised, proactive individuals with excellent attention to detail
• Strong communicators who enjoy working across multiple teams
• Candidates comfortable working with data and reporting
Bonus If You Have
• Strong Excel and PowerPoint skills
• Experience with digital marketing or eCommerce projects
• Additional European language skills
• Knowledge of online shopper behaviour or retail media
Why This Role Matters
Digital commerce is one of LEGO's fastest growing channels. As an intern, you'll help improve how millions of customers discover and shop LEGO products across major online retailers while gaining valuable experience inside a global consumer brand.
Benefits
• Paid full time internship
• Hybrid working with a minimum of three office days per week
• Hands on experience within LEGO's global eCommerce organisation
• Exposure to digital marketing, retail media and online merchandising
• Life and disability insurance
• Enhanced family leave
• Wellbeing support
• Generous colleague discount
• Bonus scheme (where eligible)
Eligibility
• Must be 18 or older
• Must have the right to work in the UK
• Must be enrolled in higher education throughout the internship
