Head of Design, STUDIO 59 (The National Lottery - Allywyn)

Written By SocialFIXT

About the Role

Allwyn UK is hiring a Head of Design to lead creative output across Studio 59, its in-house agency for The National Lottery.

This role is responsible for driving design excellence, owning the visual identity across campaigns, content and experiences, and building scalable systems that enable high-quality creative delivery at pace. You’ll sit at the centre of brand, creative and production, ensuring consistency while evolving the design capability of the team.

What You’ll Do

  • Lead and champion design excellence across Studio 59

  • Own the visual expression of The National Lottery brand across all channels

  • Develop and maintain a central design system to ensure consistency and scalability

  • Oversee design toolkits, templates and modular systems for efficient content creation

  • Translate brand strategy and creative ideas into high-quality design output

  • Collaborate with Brand, Creative, Production and Delivery teams to ensure alignment

  • Lead and develop the design team, setting standards and supporting growth

  • Implement scalable design processes to support high-volume content production

  • Act as final design authority, ensuring quality, consistency and compliance

  • Integrate new tools and workflows, including AI-assisted design processes

Who This Is For

  • Senior design leaders with experience in agency or in-house creative environments

  • Designers with a strong background in brand-led work across multiple platforms

  • Professionals experienced in building and governing design systems at scale

  • Leaders confident managing and developing creative teams

  • Strong collaborators with experience working across cross-functional teams

  • Candidates with experience working in fast-paced, high-output environments

Bonus If You Have

  • Experience working in regulated or highly governed industries

  • Experience implementing AI or data-driven design workflows

  • Experience across digital, social, retail and campaign design

Why This Role Matters

Studio 59 is central to how The National Lottery shows up across campaigns and content. This role ensures the brand is expressed consistently, creatively and at scale, helping drive engagement while supporting the organisation’s broader mission to deliver impact for good causes.

Benefits

  • Company bonus scheme

  • Matched pension contributions up to 8.5%

  • 26 days annual leave plus additional days

  • Private medical cover

  • Wellness allowance

  • Enhanced family leave

  • Flexible benefits and wellbeing support

APPLY NOW
SocialFIXT
Next

Lead Marketing Strategist, ROCNATION