Lead Marketing Strategist, ROCNATION
About the Role
Roc Nation Sports International is hiring a Lead Marketing Strategist to work at the centre of its global strategy team.
Reporting to the Chief Marketing Officer, this role focuses on developing marketing strategies, campaigns, and consulting proposals for athletes, teams, leagues, and global brand partners. You’ll shape how sport connects with culture, media and audiences, translating insight into compelling, commercially impactful ideas. This is a mid-weight strategy role, ideal for someone who can think big and execute, building decks, concepts, and narratives that bring strategy to life.
What You’ll Do
Support the development of marketing strategies across athletes, teams, leagues and brand clients
Create client-facing decks, proposals and presentations
Develop campaign concepts rooted in sport, culture and entertainment
Translate briefs and business objectives into clear strategic narratives
Contribute to new business pitches and consulting proposals
Collaborate with internal teams across content, partnerships, PR and production
Identify cultural moments, partnerships and storytelling opportunities
Support development of long-term brand platforms and campaign strategies
Present ideas internally and contribute to client-facing presentations
Work closely with senior leadership on strategic frameworks and planning
Who This Is For
Professionals with 3–5 years experience in marketing strategy, brand strategy, consulting or agency planning
Strong storytellers who can build clear, persuasive strategy decks
Individuals who can translate cultural insight into actionable marketing strategies
People comfortable working across multiple projects in fast-paced environments
Strong collaborators with experience working cross-functionally
Candidates with an interest in sport, culture, entertainment and media
Bonus If You Have
Experience within sports, entertainment or lifestyle marketing
Experience working directly with talent, brands or global campaigns
Strong understanding of fandom, media trends and audience behaviour
Why This Role Matters
Roc Nation Sports International sits at the intersection of sport, culture and global storytelling. This role helps shape how athletes and brands show up in the world, building strategies that drive cultural relevance, commercial impact and long-term brand value.
