Content Strategist, CANVA

ABOUT THIS ROLE

Canva is hiring a UK Content Strategist to lead content as a growth engine across the UK market.

This role sits at the intersection of content, strategy and business performance. You will own a country-level content strategy, ensuring the right local content is created, surfaced and optimised to drive monthly active users, retention and revenue impact. You’ll work closely with SEO, Localisation, Creators, Product, Marketing and regional stakeholders to ensure Canva feels culturally relevant and commercially strong in the UK.

What You’ll Do

  • Lead and execute the UK content strategy, aligning it to growth priorities

  • Own content health, production and performance across the UK market

  • Ensure UK content meets quality standards and resonates culturally

  • Monitor discovery performance across search, recommendations and editorial surfaces

  • Optimise content to improve engagement, activation and retention

  • Identify and activate cultural moments in partnership with Marketing, Social and PR

  • Gather insights from sales, partners and local stakeholders to refine strategy

  • Collaborate closely with the UK Country Manager and regional teams to align priorities

  • Build and activate relationships with local creators and partners

Who This Is For

  • Professionals with 3–5+ years experience in content strategy, regional strategy, operations or partnerships

  • Strategic thinkers comfortable balancing big-picture planning with hands-on execution

  • Individuals with strong understanding of UK cultural trends, aesthetics and user behaviour

  • Strong cross-functional collaborators with excellent stakeholder management skills

  • Analytical operators confident using data to inform decisions and optimise performance

  • People comfortable working in fast-paced, evolving environments

Bonus If You Have

  • Experience within high-growth tech, media or marketplace platforms

  • Experience managing creator ecosystems or partnerships

  • Experience leading regional initiatives across time zones

Benefits

  • Equity package

  • Inclusive parental leave

  • Annual Vibe & Thrive allowance

  • Flexible leave options

  • Hybrid working model

Why This Role Matters

Content is central to Canva’s global growth strategy. This role ensures UK users feel culturally seen, served and inspired, while driving measurable business impact. You’ll directly influence how Canva shows up in one of its key international markets and help shape the future of design at scale.

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