About the Role
DawBell is looking for a PR Account Manager / Senior Account Manager (Sport) to join its growing Sports & Popular Culture team.
Working across high-profile sporting events, elite athletes and leading sports personalities, you'll develop and deliver creative PR campaigns that put clients at the centre of cultural conversations.
From managing media relationships and securing coverage to overseeing campaigns and supporting new business opportunities, this is an opportunity for an experienced PR professional with a passion for sport, entertainment and popular culture. You'll work with clients and projects including the Silverstone British Grand Prix, Football Manager, the AIG Women's Open Golf Championships, Padelstars and leading athletes.
What You'll Do
Manage PR campaigns and collaborate with Account Directors on large-scale projects.
Oversee projects from initial planning through to execution, delivery and evaluation.
Build and maintain strong relationships with clients, agents, event teams and media contacts.
Write engaging press releases, media pitches, campaign plans and reports.
Secure media coverage across national, sports, lifestyle, broadcast and digital outlets.
Work with social publishers, content creators and journalists to amplify client stories.
Identify newsworthy angles, cultural trends and creative opportunities.
Support new business development through pitches, presentations and relationship building.
Attend sporting events, oversee promotional activity and coordinate media interviews.
Manage shoots, content capture and media opportunities on behalf of clients.
Evaluate campaign performance and identify opportunities for improvement.
Who This Is For
PR professionals with proven experience at Account Manager level or above.
Candidates with experience managing multiple clients, ideally within an agency environment.
Individuals with a strong interest in sport, fitness, wellness and popular culture.
Professionals with an established understanding of the UK media landscape.
Candidates with strong media relationships across sports, lifestyle, entertainment and broadcast outlets.
Confident writers who can develop compelling press materials and creative pitches.
Organised individuals comfortable managing competing priorities and deadlines.
Proactive problem-solvers who can work independently and collaboratively.
Strong communicators who enjoy developing relationships with clients and colleagues.
Bonus If You Have
Previous experience representing professional athletes or sporting organisations.
Experience working on major sporting events and campaigns.
Relationships with sports journalists, creators and digital publishers.
Experience contributing to new business pitches and winning client accounts.
A strong understanding of how sport intersects with fashion, music, entertainment and wider
